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Josh's Latest AMA Video

AMA With Josh Crouch & Laura Kelly ​

Date: January 2026

In this Ask Me Anything session, Josh Crouch sits down with leadership expert Laura Kelly to explore how personal identity shapes performance, fulfillment, & leadership capacity.

Laura shares her own journey of redefining identity, explains why technical skill alone is never enough for sustained growth and why real business growth is inseparable from personal evolution, offering clear takeaways leaders can apply immediately in both their work and life.

AMA Library

AMA With Josh Crouch & Scott Watkins

Date: December 2026

In this AMA, Josh Crouch and Scott Watkins discuss what really drives growth in the home services industry, breaking down why marketing alone is rarely the problem.

Scott explains how booking rates, technician conversion, & internal systems account for the majority of revenue outcomes, shares practical guidance on handling price objections, building compelling offers, (using traditional & digital media together), and looks ahead to the challenges contractors will face heading into 2026. 

AMA With Josh Crouch & Doug Wyatt

Date: November 2026

In this AMA, Josh Crouch talks with Doug Wyatt about building high-performing service teams through better communication, training, and sales systems.

Doug shares his background in growing trades businesses, explains why every phone call and service call matters, and breaks down practical frameworks for handling pricing objections, training teams consistently, & selling with integrity. The conversation focuses on creating a strong training culture, improving call handling, & maximizing every lead in an increasingly competitive market.

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